Modified for the modern generation of the Honda City lovers, the 2014 Honda City model has been made sophisticated and powerful for the release in 2014. The model has been powered up with the ultimate 1.5L i-VTEC engine. Developed under the Honda Dream Technology, the new Variable Transmission Control technology of the model utilizes the E85 fuel, making it highly efficient and effective. Pitak Pruittisarikorn, Executive Vice President, described that the model has been modified with the advanced technology and integrations to make a record breaking Honda City for the global platform. The Man Maximum and Machine Minimum concept has been well developed by the designers to make the human, not machine, the main controller of this swift drive model.
The designers describe that the model is designed to generate other ultra effective 117 HP power within just 6,000 RPM due to the efficient E85 fuel technology and 7 Speed paddle shift, making it swift and sophisticated. From a safety point of view, the model is highly safe and secure, mainly due to the Jerk Diversion Design and the air bag protection. The advanced modifications include the Anti Lock Brake System (ABS), Emergency Stop Signal (ESS) Hill Start Assist (HSA), dual SRS and Honda Smart Key System.
The model has been launched in Thailand with the starting price of550, 000 Baht in the seven color options of gray, Carnelian Red, Crystal Black, Alabaster Silver, Taffeta White, Sporty Blue and Golden Brown. The new TV commercials have been released worldwide on the YouTube as well as on the TV channels.